Starbucks for President?

Buyology Inc. thinks that the difference between donkeys and elephants are more deeply rooted than we may realize. Yes, in a recent study, Democrat consumers are more likely to gravitate towards products from companies like Sony, Jeep, Wii and Starbucks, while Republicans are getting their fixes through Sharp, BMW, XBOX and Dunkin’ Donuts. Looks like Mitt and Barack would have a tough time deciding where to meet for a coffee date!

Read more about this study and let me know what you think!

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One thought on “Starbucks for President?

  1. Like the way you’ve both effectively summarized the study and also provided a link for those who want to go deeper. Also like the coffee date joke! (and the related pun of the title…). Nicely done.

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